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YouTube Affiliate Marketing: Monetize Your channel in 2023
By Natalie Robin · Updated Jan 17, 2023
With over 14.3 billion monthly visits to the platform, there are countless opportunities to convert YouTube Affiliate sales.

Plus, YouTube Affiliate marketing can be done in practically every niche – from entertainment, to inspirational, to educational content.

The platform is even jokingly known as “YouTube University,” thanks to the hundreds of tutorials you can find.

So, with billions of visitors flocking to YouTube in search of niche content, is it any wonder that YouTube is one of the best marketing channels for Affiliate marketers?

Affiliate marketing on YouTube works much the same way as traditional Affiliate marketing: affiliates promote links in their video descriptions in exchange for a commission on sales.

However, Youtube Affiliate marketing stands out as an opportunity because video content makes it easier to connect with your audience on a personal level.

On YouTube, you can set yourself apart in competitive niches by letting your personality shine.

In this post we break down Affiliate marketing on YouTube, from high converting video ideas, to the step-by-step process of making YouTube Affiliate sales.

Why should affiliates use YouTube?
YouTube can help Affiliate marketers to maximize their brand recognition and earnings.

You might be thinking, “That’s what they say about every social media platform,” *insert eye-roll emoji here*.

We get it – as an Affiliate marketer, it can be tough to know where to invest your energy.

That said, there are four key factors that set YouTube apart:

1. It’s the second most visited website in the world
Next to Google, YouTube is the second most popular search engine in the world.

The monthly audience of over 30 billion visits, (21% of which are US-based) is a huge potential customer base for aspiring YouTubers.

2. It’s easy to get started
Just like the infamous design principle states, when it comes to starting a YouTube channel “keep it simple”.

As long as you have good information to share, you don’t need to have amazing videography skills.

Think about your favorite YouTubers: many start by sitting in a quiet room, with a simple background, sharing helpful information.

3. You can reuse content from your blog posts to make new videos
There are so many ways that you can cross-promote content on YouTube.

For example, you could easily turn an existing blog into a YouTube video.

You could then embed the video into the blog post to make it more dynamic, and you don’t even have to come up with a new content topic.

4. You don’t need 1,000 subscribers to start Affiliate marketing on YouTube
Lots of new YouTubers focus on being monetized with YouTube’s Partner Program.

But you can actually start earning through YouTube Affiliate marketing long before you qualify to be monetized with YouTube ads.

Use YouTube SEO, keyword strategies, and good old networking to get your first few thousand video views from your target audience. Take, for instance, Cathrin Manning – a US-based content creator and YouTuber who shares her lifestyle and online business journey with nearly half a million subscribers on YouTube.